Markëe Diamants is a luxury streetwear brand founded in 2015.

With the mission of discovering what is considered popular culture throughout different parts of the world, Markeë Diamants transposes these trends into creative designs.

 

Client:

Markëe Diamants


Year:

2016


Scope:

Identity

 
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Visual Identity

To represent the eclectic quality of their fashions, the founders used two words to describe their brand: ‘Markëe’ and ‘Diamants’.

‘Markëe,’ ‘marquee’ in English, is defined as large tent used for large events, like a circus. ‘Diamants,’ ‘diamonds’ in English, is a representation of the quality of their materials.

To show the similarities between the two, Seals created illustrative rays to show the similarity between circus tents and the facets of diamonds.

 
 
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